Close the storage jobs your quotes are losing.
Same scope, same install, same margin to you. What changes is the number the customer has to approve: a six-figure capital request becomes a monthly payment below their savings. KEEL prices it, arranges the funding partner, files the incentives and services the agreement. You engineer, install and get paid twice: a referral fee for bringing the deal, and your EPC contract on your own milestones.
The quote that stalls, and the same job that closes.
- You quote
- $ installed
- Customer sees
- A six-figure capital request
- Who approves it
- Board or ownership committee
- Typical outcome
- Stalls in the capital budget
- You get paid
- On completion, if it ever closes
- On your balance sheet
- Nothing, but no revenue either
- You quote
- The same $ installed
- Customer sees
- A monthly number below their savings
- Who approves it
- Whoever signs the utility bill
- Typical outcome
- Decision in weeks, not quarters
- You get paid
- On your EPC milestones, plus a referral fee
- On your balance sheet
- Nothing
Revenue without capital, and a reason to call the account back.
Two revenue lines, no capital
A referral fee for bringing the deal, half at notice to proceed and half at commercial operation, on top of your EPC contract paid on your own milestones.
Close the deals you're losing
Six-figure quotes stall. A lease removes the upfront number and keeps the project alive.
KEEL runs the money side
Pricing, the funding partner relationship, credit underwriting, incentive filings and system servicing. The engineering and the install stay yours.
Bigger, stickier accounts
Storage pulls solar, EV and mechanical work behind it. One project becomes a multi-year account.
What KEEL never does: sell direct into your account, or put a second contractor on your job. Territory is non-exclusive unless specifically negotiated.
You get paid twice: a referral fee and the EPC contract.
- 01
You find it
A customer with demand charges and a stalled quote. This is what the referral fee pays for.
- 02
KEEL quotes it
You send the bills and your scope. KEEL returns pricing and a monthly payment in two business days or less.
- 03
Customer signs
The funding partner papers the lease directly with the property owner. You are not a party to it.
- 04
You build it
Engineering, permitting, interconnection, install, commissioning, paid on your EPC milestones. Funds release at notice to proceed.
- 05
KEEL files
Incentive filings and system servicing are KEEL's desk. The funding partner bills and collects.
- 06
You service it
Monitoring and verification, maintenance and service calls to the industry standard for storage service contracts.
Your scope is the build and the service. Everything else is ours.
Four parties, fourteen responsibilities. Bring the customer and build the job; KEEL and the funding partner carry the rest.
| Responsibility | KEEL | Funding partner | You | Property owner |
|---|---|---|---|---|
| Finding and qualifying the customer | ||||
| 12 months of utility data and site access | ||||
| Pricing and the proposal | ||||
| Credit underwriting and the lease | ||||
| Project funding | ||||
| Engineering, permitting, interconnection | ||||
| Incentive filings | ||||
| Equipment supply and warranty | ||||
| Installation and commissioning | ||||
| Construction overrun and schedule slip | ||||
| Insurance on the system | ||||
| Billing and collections | ||||
| Maintenance and service calls | ||||
| Removal and restoration at end of term |
Rows run in the order the work happens. Financial performance is not guaranteed by any party; an optional energy insurance policy is available for a fee.
Send five things and KEEL prices it in two days.
- 12 months of utility bills, or account access. Interval data if the meter has it; it sharpens the model considerably.
- Site basics: address, square footage, unit or room count, and what the building does.
- Where the equipment would sit: roof, pad, garage or electrical room. A photo is enough to start.
- Your scope and price. KEEL prices around your number, not under it.
- The manufacturers you're certified on. It shapes what can be financed.
What you get back: system size and configuration, the customer's monthly payment and term, projected year-one and 10-year savings, and a customer-ready proposal with your name on it.
The partnership: what KEEL commits to, and what it asks of you
| KEEL commits to | KEEL asks of you | ||
|---|---|---|---|
| Quote turnaround | 2 business days or less, depending on market | Licensing and insurance | Whatever your market already requires. Nothing extra. |
| No channel conflict | KEEL does not sell direct into your accounts | Install standards | Commissioning to KEEL's checklist; KEEL signs off before activation |
| Territory | Non-exclusive, unless specifically negotiated | Service response | The industry standard for storage service contracts |
| Co-marketing | Tailored to you: materials, leads, joint calls | Preferred equipment | The battery manufacturers you are certified on |
| Training | Tailored to you: commissioning, service, sales | Volume expectation | None. No required minimum. |
Every line here is a commercial term and is reflected in the channel partner agreement.
Already a partner? Submit projects, pull pricing and track milestones in the KEEL contractor portal.
Common questions
How fast is pricing?
Send the customer's bills and your scope and KEEL returns system size, the customer's monthly payment and term, projected year-one and 10-year savings, and a customer-ready proposal with your name on it in two business days or less, depending on market.
Who owns the customer relationship?
You do. KEEL does not sell direct into your accounts and does not put a second contractor on your job. KEEL prices the project, runs the money side and services the agreement after switch-on; the customer, any future work on that building, and your referral stay with you.
Is there exclusivity or a volume minimum?
No. Territory is non-exclusive unless specifically negotiated, and there is no required minimum. Run KEEL projects alongside cash sales and customer-financed jobs; KEEL is the option for the customer who balks at the capital request.
What equipment can I use?
The battery manufacturers you are certified on. KEEL is equipment-open; your certifications shape what can be financed, and the funding partner underwrites against them. A new manufacturer or chemistry takes a short review.
Do I need to be enrolled in a state program?
Only where the state incentive requires it. New York, for example, requires a NYSERDA participating contractor on the job to claim its storage incentive. If you are not yet enrolled, KEEL will walk you through it or pair you with a partner who is while you get listed.
What licensing or insurance do I need?
Whatever your market already requires. Nothing extra. Commissioning is to KEEL's checklist, and KEEL signs off before activation.
What is the biggest reason a project dies?
Interconnection. Conditional utility approval is a condition precedent to funding and to starting installation, so KEEL and the contractor push the utility together and nobody buys equipment before it lands. The second reason is a customer whose bill does not have enough demand charge in it, which the two-day screen catches before you spend a site visit.
Bring us one stalled quote.
Pick a job you priced in the last six months that did not close on capital. Send the bills and your scope. KEEL comes back with a monthly payment your customer can approve, at no cost to you, whether or not it goes anywhere.